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Since this morning the internet has been abuzz with backlash against Ocean Marketing. The story broke just after midnight with a post on Penny Arcade that contained an email exchange between a customer named Dave and a representative of Ocean Marketing named Paul Christoforo. Dave had apparently ordered two PlayStation 3 controllers from the company, and was [...]

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Every online business owner should create a detailed business plan. Part of that business plan is the section for online advertising and marketing; another part is the estimated budget for creating a successful operation. You cannot have one without the other. Sure, you can use internet marketing techniques that cost nothing but time, but the [...]

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