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Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks for advertisers. On average, Google said the click through rate (CTR) is 30 percent higher for ads with sitelinks than those without. Ad sitelinks launched in 2009. Sitelinks offer AdWords advertisers the ability to display [...]
Yesterday, Google ran an interesting, animated doodle for its logo, celebrating the 125th anniversary of the world record for largest observed snowflake. As I asked, in my article about it, where does Google come up with this stuff? A lot of others were wondering the same thing. For example, here are a couple of the comments we [...]
Privacy in relation to Google is a big ticket item right now, as consolidation practices and other matters concerning personal identity and online advertising practices have become popular topics. It adds to the noticeable undercurrent of fear that, fueled largely by protests over sweeping Internet legislation, has been permeating. Perhaps fear is the wrong word. Maybe unease [...]
Update: With the Searchmetrics list, we encouraged you to take it with a grain of salt, but Matt Cutts said the following about it in a Tweet, implying that it’s fairly flawed: @mattcutts Matt Cutts@CCrum237 thanks, I appreciate it. P.S. Liked the picture onhttp://t.co/bNW4dxAz but think that list is definitely… noisy. 4 hours ago via web · powered by @socialditto Original Article: Back in [...]
Google+ VP, Product, Bradley Horowitz hosted a “hangout in real life” in Ann Arbor today, which was broadcast via Google+s Hangouts on Air feature. The hangout consisted of a group of Google+ power users sitting in a room discussing the service. According to tech writer Mike Elgan, Horowitz “hinted that upcoming announcements about G+ user growth [...]
Last week, Google’s Matt Cutts published a list of 10 recent ranking algorithmchanges in an official Google blog. Do these changes affect your website rankings? Do you have to adjust your web pages for the new algorithm? What is new in Google’s ranking algorithm? Here’s the official list: For queries in languages where limited web [...]
(Will your website be ready, or will you be playing catch-up six months too late? November 2003 might go down in history as the month that Google shook a lot of smug webmasters and search engine optimization (SEO) specialists from the apple tree. But more than likely, it was just a precursor of the BIG [...]
Posted by atlasws This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. There’s no shortage of posts and tutorials built around setting up [...]
In the past few weeks Facebook has been publicly criticized over privacy policies; however, when Google invades people’s privacy, the offenses don’t receive the same level of scrutiny or public outrage. Unless you had all of your attention focused on the Lost season finale, it’s been impossible to not know about the problems Facebook has [...]
Now that big media practices keyword stuffing, engage in link selling, are invested in SEO start ups, and are selling SEO services perhaps they won’t publish ill-informed pablum when writing about SEO. Don’t hold your breath waiting on that, but… Now that newspapers are looking to sell SEO services, Google is rumored to be out [...]