Overview: These free and paid tools allow you to track where your websites rank in the search results for important keywords, and track those trends versus competing sites and/or against your own marketing efforts to better understand the effectiveness of your marketing.
Free Rank Checkers
Rank Checker – our free and fast Firefox extension which you can [...]
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Free Link Reputation & Analysis Tools
Overview: Analyze your link profile compared to competing websites, and find pages which would be great sources to get links from. Many modern major search engines consider links to be signs of trust or votes for websites. Great in content links also can send a large stream of targeted high [...]
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Overview: These are the best affordable competitive analysis tools, and other free tools to help you get more out of your PPC marketing campaigns. Watch our free introduction video to learn more about cost per click advertising programs offered by major search engines.
We also offer coupon codes to help you save $25 on your Yahoo! [...]
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Overview: These are free and paid tools which will help you determine how large a competitor’s traffic stream is, and which search terms are sending them the most traffic. Watch this video for a brief introduction to using the following tools.
Competitive research tools can help you find a baseline for what to do, but some [...]
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Overview: These are free and paid tools which will help you find which keywords to target and how competitive they are. Here is a video offering an introduction to keyword research
At the bottom of this page are a link to a free keyword research PDF and a few more free background videos about understanding keyword [...]
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Overview: These free and paid tools allow you to track what keywords are sending you traffic, what keywords are profitable, and what keywords lose money. As soon as you start tracking results your campaigns get more efficient because you start focusing on the results.
Tracking where you already rank does not alert you to potential areas [...]
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Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” or un-paid (“organic” or “algorithmic”) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results [...]
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