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Posted by jennita Disclaimer: You will not learn any SEO, CRO, SMO or Analytics in this post. You may however feel the urge to watch the Wizard of Oz and eat crepes. As you may have heard, SEOmoz has moved offices (woo hoo!). So we thought it would be nice to take you on a [...]
Google announced yesterday it has ended the “community edit” free-for-all in Google Maps. In the announcement Google said, “all community edits will be reviewed before they are shown.” For local business owners, this means that competitors and spammers will no longer be able to edit your business listing however they see fit, which as been [...]
A strategic link building campaign is more than just picking one or two methods of building links and running with it. To build a well-rounded link portfolio and have the greatest chances of success, you need a combination of credible links and number of links. Today, I want to talk about the credible links and [...]
One of my constant criticisms of bloggers and the blogosphere in general is the sacrifice of keyword focus and the traffic it could bring when bloggers are more lyrical with their prose than they need to be. In my opinion that post meets the goal of being interesting while talking about a commercial subject… Last [...]
Social Wall Of Fame – PeepWall.com An interesting new website has popped up online this week called PeepWall.com “The Social Wall Of Fame”. The website allows individuals to purchase 1 or more of 625 total blocks on the homepage where you can upload an image and link it to your social profile site (Like [...]
Posted by Danny Dover As recently as a month ago I was a victim of a state of mind I call Analytics Dismissal Disorder. This mindset is common after hearing about the importance of analytics, installing the tracking code and then getting overwhelmed by all of the graphs and scary numbers. When I suffered from [...]
In my most recent column on Search Engine Land I wrote about Foursquare Tools for Businesses. After writing that article, I came across a local promotion. This promotion came from a local Italian ice shop. Now, you may not think Italian ices are a competitive business. But there are no less than three places that [...]
If you are a business owner with a brick-and-mortar location, location-based marketing is a quick and easy way to pick up customers. From your competition. Call it customer stealing, if you will. And it isn’t difficult to pull off. Let’s pretend for a moment that I worked for a local car dealer and I was [...]
We read a lot in the SEO world about things like keyword research, analyzing your competitors, and other things to get traffic to your site. But I don’t see information very often about deciding who your target audience is and how to make sure your keyword choices will actually reach them. This is one way [...]
On Friday afternoon, the Google AdWords blog annouced an ad extensions tab as an option for PPC campaign managers to view on those campaigns running ad extensions. For those who don’t know, ad extensions are features that can be added to your AdWords ads. Some of these include Ad Sitelinks, Product Extensions, Video Extensions, Location [...]